Apple is gearing up to redefine digital health with an AI-powered wellness coach, promising hyper-personalised fitness and health guidance like never before.
In a world where artificial intelligence is rapidly reshaping industries, Apple is making a bold move to integrate AI into personal health like never before. The tech giant is reportedly working on a groundbreaking overhaul of its Health app, turning it into a smart, AI-driven health coach that could change how users approach fitness, nutrition, and overall well-being. Internally dubbed “Project Mulberry,” this initiative is expected to leverage Apple’s vast health data ecosystem to provide users with real-time, tailored health recommendations.
According to Bloomberg’s sources close to the project, the upcoming AI coach will analyse data collected from Apple’s suite of devices, including the iPhone, Apple Watch, and other third-party health accessories. It will reportedly offer personalised insights into workout efficiency, nutrition, sleep patterns, and even mental health. The integration of food tracking and workout analysis could place Apple in direct competition with existing health and fitness apps, but with a distinct advantage—its seamless ability to sync with Apple’s hardware and ecosystem.
One of the most intriguing aspects of this revamp is Apple’s plan to introduce educational health content. Reports suggest that Apple has been working closely with medical professionals who will create a library of expert-led video content, guiding users through common health concerns and offering practical solutions. This feature could mark a significant shift in how digital health platforms engage users, providing not just data but actionable knowledge straight from healthcare professionals.
While details remain scarce, industry insiders speculate that the new AI-driven service—tentatively called "Health+"—could debut with iOS 19.4, potentially launching by mid-2026. Apple’s AI model is reportedly being trained with insights from in-house physicians, with the company also looking to bring in external experts in fields such as cardiology, nutrition, and mental health. This move aligns perfectly with CEO Tim Cook’s long-stated ambition of making healthcare Apple’s “greatest contribution to mankind.”
Apple’s foray into AI-driven wellness isn’t just about improving the Health app—it’s about setting a new benchmark in digital health technology. If executed well, the AI-powered Health+ could revolutionise personal healthcare, offering a truly dynamic and intelligent wellness experience that goes beyond step counts and calorie tracking. As AI becomes more embedded in everyday life, Apple’s push towards hyper-personalized health coaching could be a game-changer, empowering millions to take charge of their well-being like never before.
With the potential to redefine health tech, Project Mulberry might just be Apple’s next big leap—not just for innovation, but for global wellness itself.