Naik will spearhead the pan-India marketing team at ICPA
ICPA Health Products (ICPA) has appointed Tushar Naik as its new Vice President, Marketing & Sales division, effective August 2022. Naik, who served as the Senior GM – Sales & Marketing of the Biovation Division of Immunology (Rheumatology & Dermatology) at Zydus, will spearhead the pan-India marketing team at ICPA. He will be responsible for marketing and product strategy for all product categories, brand positioning and market expansion in conjunction with sales.
“Naik comes with a strong track record in driving sales, marketing and product launches of a Pharma business. He joins us in a senior leadership role and with experience of over three decades in the healthcare sector, he would be a key asset for us going forward,” says Rohit Mehta, Founder and MD, ICPA Health Products.
Naik, a pharma industry professional has over three decades of experience in the healthcare industry, especially in pharmaceutical, biotechnology and cosmetology. He also headed the Sales & Marketing of Ranbaxy’s Ortholands Division of Bone Health & Growth Hormone. Naik has also recently authored a book titled Medical Representative – An Indispensable Medium For The Pharmaceutical Industry.
“I’m excited to be associated with ICPA Health Products which has strong brands in the oral healthcare segment and look forward to playing an active part in ICPA’s growth in the future. We plan to build up its product portfolio whilst expanding into new geographies and I see this as a great opportunity for me to utilise my experience in helping achieve ICPA’s goals,” Naik said.