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Indian Immunologicals launches virtual medical representatives eMOz

eMOZ is a cutting-edge and promising tool for information sharing

Hyderabad-based Indian Immunologicals Limited (IIL), subsidiary of National Dairy Development Board (NDDB), through its division Human Biologicals Institute, launched its first set of virtual medical representatives, a pioneering alternative to facilitate physician’s interface in form of eMOz i.e. A virtual realm where e-reps can connect with doctors and foster digital relationship.

eMOZ is a cutting-edge and promising tool for information sharing. eMOz has inbuilt capabilities to provide constant updates on the specific needs of the physicians, thus fostering meaningful, tangible, and enduring gains. eMOz will enable complete stakeholder management on a virtual platform by providing detailed access to products and services. This will reduce several entry barriers while enhancing cost efficiency. eMOz will eventually be acquiring AI avatars of sales representatives to interact and assist physicians in one of its kind experiences. eMOz will provide credible solutions digitally for better patient care by offering greater convenience to physicians and saving their precious time.

Dr K Anand Kumar, MD, IIL said “This generation of healthcare professionals are quite open for digital channels of communication, and we envision providing an engaging digital experience to our customers while focussing foremost on covering untapped markets.”

“While in-person rep visits still hold value, eMOz avatars will accentuate digital value perception among all stakeholders”, Vice President, Human Health business, Shakul Srivastava said.

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