To donate 50,000 reusable masks and 43,500 reusable sanitary napkins to the BMC, Mumbai Police, IT dept and others
Livinguard has partnered with Pad Squad to donate 50,000 reusable antiviral Livinguard masks and 43,500 reusable, antimicrobial sanitary napkins, ‘Saafkins’ as part of their global initiative, ‘LivinguardCARES.’ The beneficiaries include several divisions of the Mumbai Police, Brihanmumbai Municipal Corporation (BMC), State Women’s Development Corporation, Income Tax Department, Maharashtra Maritime Board, and inhabitants of urban slums and surrounding shopkeepers.
Speaking on the initiative, Sanjeev Swamy, Founder, Inventor & CEO, Livinguard, stated, “We are glad to join hands with PadSquad, the BMC, Mumbai Police, IT department and Maritime Board in a historic partnership that brings together the private, public and social sectors in a bold step towards a healthy and more sustainable future.”
P Velrasu, Additional Municipal Commissioner, Municipal Corporation of Greater Mumbai, said, “We are glad to partner with Livinguard, PadSquad and Live to Give. Livinguard’s unique and innovative antiviral masks can protect our frontline workers as they fight the Virus to keep the citizens of Mumbai safe. The pioneering Livinguard technology allows for reusability and washability of the mask for up to six months, significantly reducing the waste generated from traditional, single-use masks. We are glad that Livinguard has joined our fight in protecting both people and the planet.”
Sandeep Karnik, ADDL CP Crime, Mumbai, added, “Livinguard’s novel antiviral masks will provide protection, shield our force and keep them safe while performing their duties. It’s been an unprecedented time and with partners like Livinguard, Live to Give and PadSquad, we can work together to emerge stronger. The revolutionary reusable sanitary napkins, Saakins, are also useful to the women on our force, ensuring they can successfully maintain high standards of health and hygiene while on duty. We look forward to a fruitful and long-term association.”
Through LivinguardCARES, Livinguard has also collaborated with PadSquad to provide 40,000 “Saafkins”, to women and girls in the tribal belts of Maharashtra, Sundarbans (West Bengal), Telangana and Andhra Pradesh. Saafkins, starts at just Rs. 200 and can be washed easily under running water and reused for up to 1 year. Livinguard has also donated 15,000 masks through PadSquad that have protected vulnerable population groups living in urban slums and street dwellers of Mumbai during Christmas last year and Freedom donation drives.
Commenting on this journey, Chhitra Subramanium, Co-Founder PadSquad stated, “To take the initiative to the next level, Livinguard continued this partnership with PadSquad to reach out to our frontline workers in the BMC and Mumbai Police to help protect those who protect us. With the unrelenting support of Live to Give’s Marzy Parakh, we were able to ensure the masks reached our unsung heroes, our frontline workers, for whom the need for protection is the highest.”
