Medikabazaar appoints Jitesh Mathur as Sr. Vice President, Business Development

The hiring is part of the company’s annual growth plans with a key focus on strengthening its leadership team, tech. infrastructure and expanding its partner base

National, September 24th 2019: Underlying its aim to make high-quality healthcare solutions accessible and affordable for providers and end-users pan-India, Medikabazaar India’s largest online B2B platform for medical supplies, today announced the appointment of Jitesh Mathur as Senior Vice President – Business Development. In his role at the company, Jitesh will be responsible for unlocking the value procurement potential across various chains of hospitals, new product business assistance and key manufacturer alliances. In addition to this, he will oversee the strengthening of the MedikaRecyle refurbished business and equipment services team.

Having been in leadership roles across sales, business management, marketing, and product management, Jitesh brings with him over two decades of diverse experience and specializes in Technology, Healthcare and IT. The organizations he has worked at include Philips Health Care, Hewlett Packard, Agilent Technologies, Wipro Biomed and Toshniwal Brothers Limited. Prior to joining Medikabazaar, Jitesh’s most recent role was that of Head – Global Marketing and Sales at SS Innovations.


Speaking on the appointment, Vivek Tiwari, Founder and CEO, Medikabazaar said, “We are happy to have Mr. Jitesh Mathur come on board as SVP, Business Development. His extensive experience will help us bolster our growth plans in terms of strengthening our partner base as well as optimizing procurement for a larger number of healthcare providers in order to boost accessibility to high-quality healthcare for end-users.”

Commenting on the same, Jitesh Mathur, SVP, Business Development, Medikabazaar, said, “Medikabazaar is pioneering compelling value propositions in the procurement processes for the Indian healthcare industry. Already a partner of choice to thousands of customers, growing and scaling up at an unbelievable pace, it is addressing one of the key issues faced by healthcare providers across our country which is availability, reliability and costs of medical equipment consumables and supplies. It’s a privilege and a great opportunity for me to join this journey and contribute to the goals of achieving efficiency and large scale procurement aggregation to expand the access and reach of healthcare across India and beyond.”

Since its inception in 2015, Medikabazaar has emerged as a segment leader in the healthcare space. It aims to optimize the procurement costs of medical facilities and equipment for healthcare providers across the country by eliminating the need for intermediaries. Medikabazaar is currently focusing on expanding its team, diversifying into new product categories and strengthening its technological infrastructure. The hiring of Jitesh Mathur is aimed at reimagining the company’s business model across divisions to streamline its offerings, build manufacturer alliances and increase its reach to providers and end users alike.

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