The brand aims to transform diabetes management while empowering individuals to improve their holistic health and quality of life
Sugar.fit, a health-tech startup that seeks to manage and reverse Type 2 and Pre-diabetes through a holistic, science-backed, and data-driven digital health experience, has announced its $11 million Series A funding round. The funding was led by MassMutual Ventures with participation from existing investors including Cure.fit, Tanglin Venture Partners, and Endiya Partners. The fresh capital will be used to expand Sugar.fit’s product offering, launch an offline presence and accelerate research and development in the field of diabetes management, accelerating the brand’s footprint and growth.
Sugar.fit offers a complete diabetes care programme by integrating a variety of devices such as continuous glucose monitors, fitness trackers and other health diagnostics and providing easy access to diabetes specialists and health coaches. This enables users to track the real-time impact of their lifestyle on glucose levels, and receive personalised, timely guidance across the aspects of fitness, nutrition and sleep from their care team. This continuous approach to diabetes care has yielded positive health outcomes for consumers – users have seen an average 2 per cent reduction in HbA1c levels after three months.
Madan Somasundaram, Co-founder and CEO, Sugar.fit said, “We are grateful for the trust and support our investors have in us. We are more committed than ever to helping people with Type 2 and pre-diabetes manage and reverse their condition. The investment will enable us to further enhance our technology and expand our reach across India, ultimately helping more people take control of their diabetes and improve their health.”
Anvesh Ramineni, Managing Partner, MassMutual Ventures said, “We are thrilled to lead the Series A funding round for Sugar.fit. The team’s approach to diabetes management combines hardware, software and analytics to deliver a personalized program and drive lasting behavioural change for better health outcomes. We believe Sugar.fit will transform the health of millions while battling the increasing incidence of diabetes in India.”
Mukesh Bansal, Founder, Cure.fit said, “We are proud of the progress Sugar.fit has made in the last two years. This is the best team in this space with the strongest diabetes reversal metrics. We believe Sugar.fit will revolutionise the market and help millions of Indians in reversing the disease.”