To elevate Maharashtra’s emergency medical response infrastructure
SumeetSSG is announcing its strategic collaboration with URLife (Apollo Hospitals Group Company) and Apollo MedSkills to enhance the Maharashtra Emergency Medical Services (MEMS 108) capabilities across the state. This initiative aims to elevate the quality, speed, and efficiency of emergency medical response time during critical situations, ensuring that every citizen, whether in an urban or rural area, receives timely, life-saving, free of cost care.
As part of this large-scale rollout, over 1000 ambulances will be deployed across Maharashtra by SumeetSSG, staffed by highly trained medical officers and drivers equipped to deliver rapid, effective care during critical situations. The service is designed to bridge the gap between urban and rural healthcare access, ensuring that every call for help receives a swift, coordinated, and clinically robust response anytime, anywhere across the state.
Leveraging the reach and capabilities of the Apollo ecosystem, URLife will hire 2,300+ qualified doctors and Apollo MedSkills will provide specialized training to more than 4500 personnel for SumeetSSG to mobilise emergency medical staff under MEMS108 project in coming months.
Apollo MedSkills will spearhead the comprehensive training framework to ensure that all emergency personnel are proficient in life-saving interventions, advanced trauma management, and emergency response best practices. Medical Emergency Response Protocol (MERP) is a nationally benchmarked, standardized protocol shaped by NHM, NABH, NMC, AIIMS, and ICMR guidelines for managing medical emergencies in alignment with national and international patient safety standards. It emphasizes timely, structured, and effective emergency response, including the recognition of emergencies, activation of response codes, basic and advanced life support, post-resuscitation care, and continuous audit and debriefing.
The programme is designed to uphold Apollo’s hallmark standards of quality, compassion, and patient safety, empowering every responder to deliver the highest level of care with precision and empathy in critical, time-sensitive situations and bring it to all the citizens of Maharashtra.
The collaboration represents a major stride in healthcare capacity building, combining Sumeet’s operational expertise in India, SSG Spain’s knowledge and expertise in EMS in Europe and Apollo’s clinical excellence and world-renowned medical practices to set new benchmarks in emergency response standards across Maharashtra. It reinforces the shared mission to make emergency medical care accessible, reliable, and quality-driven for every citizen of Maharashtra and beyond.
“With SumeetSSG’s operational capabilities and Apollo’s trusted healthcare ecosystem, Maharashtra is poised to establish a benchmark in emergency care models that can inspire replication across India,” added Sudhanshu Karandikar, CEO, SumeetSSG.
“This collaboration reaffirms Apollo’s unwavering commitment to strengthening India’s healthcare ecosystem. By expanding emergency medical care access across the nation, we are not only enhancing response capabilities but also ensuring that every citizen receives timely, reliable, and quality-driven medical support when it matters most. Our vision is to build a resilient and inclusive healthcare infrastructure that saves lives and sets new benchmarks in emergency care,” said T Karunakar, CEO, URLife (Apollo Hospitals Group).
“This partnership reflects our unwavering commitment to saving lives through rapid response, clinical excellence, and community-focused healthcare delivery,” said Dr Srinivasa Rao Pulijala, CEO, Apollo MedSkills.
