Efficient batch management to identify expired or defective items and timely alerts to ensure customer safety
Tata 1mg has partnered with Unicommerce, a leading e-commerce enablement SaaS platforms, to enhance its order processing and logistics efficiency.
Unicommerce’s technology will automate order processing for the brand, enable accurate tracking of stock levels and utilise demand forecasting to minimise overstocking, thereby ensuring timely product availability across facilities. This will lead to fast and error-free fulfilment of its products across 1000+ cities in India.
Tata 1mg, under its brand, offers products from a diverse selection of categories, including nutritional supplements, medical devices, orthopaedic supports, personal care and ayurveda. The brand’s product offerings have rapidly scaled across online platforms to take leadership positions across a large number of categories.
Tata 1mg has deployed Unicommerce’s multi-channel order management and warehouse management systems to streamline its backend operations for orders received on its website and across various marketplaces, ensuring an enhanced shopping experience for its end customers.
Unicommerce’s batching facility will enable quick identification of faulty and expired products, triggering actions like initiating recall or prioritising sales by generating alerts for a batch nearing its expiry date.
Ketan Bhatia, Vice President – Consumer Products of Tata 1mg mentioned about the recent partnership, “As a leading online health & wellness brand, we are committed to providing our customers a seamless shopping experience for our wide range of effective and high-quality products. Our partnership with Unicommerce is a step towards strengthening our e-commerce operations to enhance the buying experience for our customers across the country.
Kapil Makhija, MD and CEO, Unicommerce said, “Healthcare brands are embracing technology to optimise their digital channels, providing timely deliveries to end customers, which is a critical factor in this sector. We are privileged to support Tata 1mg in their journey to offer rich wellness experiences.”
