FUJIFILM India conducts second phase of door-to-door TB campaign

The campaign is being conducted in the western, southern, and eastern regions of India

FUJIFILM India, in collaboration with its partners, is conducting the second phase of door-to-door TB awareness and screening campaigns via the mobile TB detection machine. The campaign is being conducted in the western, southern, and eastern regions of India. The unwavering commitment of FUJIFILM India to combat tuberculosis (TB) in these areas can be determined by their significant investments and relentless TB detection campaigns in three states: Kerala, Assam and Gujarat.

With a steadfast commitment to supporting the TB eradication campaign, the company, through its CSR initiative, extended sample and supply assistance for sputum testing in private labs, enabling efficient and timely diagnosis. In addition to this, it has committed to aid 6000 nutrition support kits to TB-positive patients in Assam, Kerala, and Gujarat, ensuring they receive the essential dietary support for their recovery. Furthermore, recognising the importance of advanced diagnostics, FUJIFILM India equipped the Goodricke tea estate in Assam with a cutting-edge Micro-Biology Based TB Detection machine. It also contributed essential equipment and additional support including testing from private labs and sputum testing, to bolster the fight against TB in the targeted regions.

Koji Wada, MD, FUJIFILM India, averred, “The TB Screening Campaign of FUJIFILM India is my brainchild to use our technology to reach the difficult terrains and bottom of the pyramid who are difficult to be reached. The Fujifilm Handheld X-ray Device has been a game-changer since it has reached remote and rough terrains in three states including Assam, Gujarat, and Kerala. Our CSR Support is also inspired by PM Modi’s ‘Ni-kshay Mitra’ campaign where we have committed to providing nutrition support to approximately 1000 TB Patients who are diagnosed from our campaign for six months to improve their nutritional intake and help them recover. Also, microbiology testing machines and other goods support the existing Never Stop Screening campaign that will provide speed to the campaign that we have already undertaken.”

Abhi Shekhar Singh, Vertical Head, Corporate Communications and CSR said “The Fujifilm Group’s approach to corporate social responsibility is to contribute to the sustainable development of society by putting our Corporate Philosophy into practice through sincere and fair business activities. We have worked with multiple partners to drive this mammoth activity which is a supply-chain challenge to reach remote areas with nutrition support and equipment. Our vision as a healthcare leader is to support the cause of a healthy nation through various CSR activities.”