The brand has launched six new range of products to provide a complete pregnancy care solution
Prega News has unveiled a new range of products designed to support women and enhance their entire journey of motherhood.
The company’s decision to expand the product comes from the novel idea of empowering women to make informed choices and consider health as their main priority. The launch marks the recognition of Prega News as the ‘Expert Pregnancy Care Solution Partner’ to provide complete reproductive care. The brand has also altered its logo to mark the transition.
The brand launched six new products in three different pregnancy phases:
Pre-Conception Phase
I) Ova News Ovulation Detection Kit to identify the five most fertile days when women can conceive.
II) PregaHope Preconception Tablet for the Pre-Conception Phase supports the body in conceiving with the help of iron and folic acid tablets.
III) PregaHope Fertility Lubricant in the Pre-Conception Phase helps couples to conceive.
During Pregnancy or Pre-Natal Phase
IV) Prega News Advance for Detection Phase requires no container or dropper and comes with an easy-to-use thumb grip. It allows for rapid pregnancy tests with a single step.
V) Prega News Value Pack comes with 2 Prega News kits, 2 urine containers and 2 gloves to make the entire process convenient.
Pre-Natal and Post Pregnancy
VI) PregaHappy Anti Stretch Mark Cream, has been introduced to reduce stretch marks and itching during the Pre-Natal and Post-Natal phase.
The entire product range has been introduced to offer complete pregnancy care solutions in pre-, during and post-pregnancy phases.
This marks the transition of Prega News from ‘Pregnancy Detection Card’ to ‘Expert Pregnancy Care Solution Partner.’
Joy Chatterjee, Associate Vice President, Sales & Marketing, Mankind Pharma said, “Prega News has been consistently trusted by millions of women in the pregnancy detection category. We are truly excited about the new product expansion and the positive impact it will have on expectant mothers. The products have been crafted finely following years of research to ensure a smooth pregnancy journey at every stage, whether pre-, during or post-phase. With the expansion of these new products, we aim to enhance the overall experience for to-be mothers. We are quite optimistic that by offering these solutions, we strive to develop a deeper connection with the community of mothers we serve.”
